CrowdOptic technology senses where multiple smartphones and wearable devices are aimed in real time and enables instant, live applications based on where people are looking, including augmented reality, advertising and broadcasting. Additionally, we provide the enterprise with a wealth of real-time analytics data about the behavior of device users.

CrowdOptic's Competitive Advantage CrowdOptic's Competitive Advantage
CrowdOptic is certified by Google
as a Glass-At-Work partner.
CrowdOptic's technology is protected by U.S. Patent 8,527,340, Australia Patent No. 2012225536, Japan Patent No. 2013-557831,
Korea Patent No. 10-1383238, Canadian Patent No. 2,829,597, plus four U.S. and four international patents pending, some of which have been allowed.
Spotlight on healthcare



Medical institutions like Stanford University Medical School and UCSF are using CrowdOptic's software, combined with wearable technologies, to provide physicians with new tools for improving communication, training and medical care.


Each physician can inherit the view of another wearer of Google Glass as well as broadcast a first person view through Google Glass that can be viewed in real-time by colleagues and trainees. CrowdOptic is also used by ambulance and public safety organizations to communicate with hospitals while in transit and improve patient healthcare in the field.


Case Study: ProTransport-1 Medical Transport Company

AR Glasses

Shared Virtual Experience


The same CrowdOptic technology which boosts augmented reality capabilities in smartphones is now integrated with wearable devices including Google Glass. CrowdOptic is being used to create networks of multiple devices, connected in real time based on their visual line of sight.


These instant networks are joined into live shared experiences. For example, CrowdOptic technology launches instant Google+ Hangouts on Air, where glasses and smartphone viewers merge and share live video feeds of the same action.


Case Study: NFL Legends

AR Glasses

Sports Broadcasting


CrowdOptic allows sports franchises, event organizers, and broadcasters to stream footage captured by mobile devices (smartphones or wearables) instantaneously to live broadcasts.


CrowdOptic software analyzes where devices are aimed in real-time, curates the multitude of available video streams for significance and video quality, and distills all down to a single stream for broadcast to jumbotrons, television and web/social.


Case Study: Stanford Athletics Broadcasts Live Google Glass Cam

Smartphone news alerts

Focus Aware Marketing/Advertising


The CrowdOptic platform powers a range of focus-aware, interactive applications for marketing, branding and advertising. Enterprises and brands can captivate live audiences and marketers can increase fan engagement with their brand by delivering new experiences that rely on knowing where electronic devices are pointed from moment to moment. These experiences may include augmented reality, chat, poll/vote, find friends, and much more.


Case Study: L’Oreal

Real-time crowd analytics

Sports Analytics


CrowdOptic can quantify what people mean when they talk about an athlete’s “vision.” You know it when you see it, but you could not measure it – until now. CrowdOptic comes into play where smart, wearable devices like Google Glass meet team sports. By outfitting players in smart equipment like Google Glass, we can chart and analyze their fields of vision during active play. We are helping athletic departments deconstruct qualities like intuition and instinct in their players, as well as better analyze the game and create new, analytics-powered teaching tools.


Case Study: Stanford Men’s Basketball

Smartphone news alerts

Electronic News Gathering


CrowdOptic provides news organizations with the tools to automatically curate crowdsourced content from electronic devices pointed at a specified location, in order to assemble a chronology of authenticated photos and videos of a newsworthy event. Our tools locate the source of heat on a dashboard as well as create a beacon for incoming contributions from that same location. With CrowdOptic Mobile ENG, eyewitnesses are given an instant, direct channel to news outlets to report breaking news in the field, replacing archaic web forms and email methods of news submission with a one-button mobile app that feeds directly into the news outlet or any social media.


Case Study: Tiburon Sphere

Smartphone news alerts

Content Curation

CrowdOptic instantly curates large data sets of crowdsourced photo and video content by subject. CrowdOptic works with the photos and videos taken using popular smartphones and cameras by analyzing the standard metadata already embedded in the media.


CrowdOptic connects photos and videos by focus, identifying the location of the subject as well as the photographer, and auto-curates for subject, authenticity and relevancy. CrowdOptic technology filters spam and fake photos, enforcing safe and verified content.

TV, tablet and phone

Second Screen

With our second screen capabilities, CrowdOptic social is also accessible to those viewing at home. CrowdOptic-powered applications are accessed interchangeably by Social TV, tablet and smartphone.


Fans at home can join into the eyewitness discussion via a split screen broadcast on their Social TV, which they can navigate via their tablet. Smartphone users at a live event can share their experiences and have them broadcast in real time to live audiences at home.

Crowd-sourced security


CrowdOptic Security is helping event organizers and venues detect and respond more quickly to potential incidents and threats. Using cluster detection capability, combined with analytics, CrowdOptic flags phone activity that is anomalous or out of place, and which may represent possible security incidents.


A security dashboard allows for constant monitoring of these clusters along with streaming video and text alerts of the possible incident, giving officials the tools to review an incident remotely and spring quickly into action.